The Retained Recruiter Academy™

A structured way to build a Retained Recruitment business

The Retained Recruiter Academy™ helps recruitment agency owners move from contingent recruitment to a structured Retained model through training, coaching, mentoring and supporting RecTech that enables them to build a recruitment approach clients commit to. 

Most recruiters don’t have an effort problem

They have a model problem. 

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Low client commitment 

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Fee pressure 

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Unpredictable cashflow 

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High fall-off rates 

The Retained Recruiter Academy™ helps you implement a structured Retained Recruitment model to fix that. 

Inside the Academy, you learn how to: 

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Win work with real client commitment 

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Position Retained Recruitment properly 

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Build long-term client relationships 

How this is embedded into your business: 

Through structured training, coaching, mentoring and supporting RecTech that reinforces the Retained Recruitment process. 

The Retained Recruiter R.O.A.D.M.A.P.

A seven-part framework designed to embed Retained capability into your business — not just improve tactics. 

A flow chart showing seven steps connected by a line: ROI, Operate, Attract, Develop, Manage, Advocacy, and People.
A flow chart showing seven steps connected by a line: ROI, Operate, Attract, Develop, Manage, Advocacy, and People.

How the Academy works

The Retained Recruiter Academy™ combines: 

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Structured learning aligned to the

i-intro® Method 

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Practical application within live client situations 

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Ongoing 1:1 coaching and mentoring

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Defined standards for Retained Recruitment 

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Clear accountability for implementation 

Recruiters leave with structure embedded into their business - not ideas left in a notebook. 

Workshops & Events 

Live and virtual sessions focused on real retained recruitment challenges.

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Structured business development workshops

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Retained pitch intensives 

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Client engagement masterclasses 

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Retention-focused recruitment sessions 

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Special industry events and collaborations

Each event is grounded in live recruitment practice and aligned to the i-intro® Method. 

The Retained Recruiter Show

A live LinkedIn series for recruitment business owners exploring how Retained Recruitment works in practice. 


Each session focuses on client engagement, winning retained work, and improving retention outcomes, giving recruiters practical insight before they implement it in their own business. 

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A collage of video thumbnails for

Learn from practitioners, not theorists

Led by recruitment professionals who have built Retained Recruitment businesses themselves. 

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Managing Director, i-intro® | Co-Host, The Retained Recruiter Show 

James guides i-intro®’s strategic direction and training initiatives, supporting recruitment business owners to implement retained recruitment with confidence and success. 

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Jo Gregory 

Associate Director of Training, i-intro® | Co-Host, The Retained Recruiter Show 

Jo delivers expert training and insights that help recruiters pivot to retained methodologies, leading workshops and media content that focus on practical growth outcomes. 

 What our clients say about the Academy

Retained Recruitment is not learned overnight